Objective: Review the Five Cards of Sales to Empower the Agent to Sell on Factors other than Rate.

Notice
how this PGI agent wedges out the competition using Service and Coverages
despite losing on Price. (PGI
agent also holds the Relationship
cards and won the Package despite the not holding the Price card)

“I
am curious as to how long your current agent would have allowed you to continue
to paying more than $2600 for your policy when an alternative was available to
you?

I also wonder how they can offer a comparable policy that is $830 less without reducing coverage (and actually increasing) coverages?……”